Welcome to General Insurance Agency

General Insurance Agency is an independent insurance agency working to provide our customers with value-added services in the areas of personal insurance, commercial insurance, and many other insurance related products.

We are located in Bessemer, on the Western side of the beautiful Upper Peninsula of Michigan. We represent some of the very best insurance carriers and products. Which is an advantage that we pass on to our valued customers. This advantage is our ability to offer our customers more than one option, allowing us to find the best combination of price, coverage, and service to specifically match their individual needs.

Whether you have a growing family or a growing business, you are constantly faced with decisions that can impact your financial future. That’s where General Insurance Agency can help. Our professional agents and support staff can assist you in making your insurance decisions easier, and less costly. We provide a high level of customer service and satisfaction utilizing today’s latest technology.

Home, auto, or business – whatever the need, the agents and staff at General Insurance Agency can provide a program that will meet or exceed your needs at very competitive prices. Let us go to work for you!

Licensed in Michigan, Wisconsin, Florida, Arizona, and North Dakota.